Being a small business owner is a privilege and it is one that you may have always wanted to enjoy. The issue is that if you were to look at stats, you would see that a vast majority of such businesses fail. Even if you have a really good idea and you are committed to what you are building, you are going to have a lot of problems. That is why so many people go for franchises instead. Think of that as being a small business owner without having to take as many risks.
Now if you are curious about how you can benefit from having a franchise, you should know that it is all about the way things are already set up for you. When you have a franchise, SEO for franchises is entirely different to what you would have to do for a new business. The franchise has a name that people already know and respect. All you are doing is promoting this specific location, which is a lot easier to do. Even the physical marketing that you will do in and around the store is a lot simpler, as you are just leveraging the brand name of the franchise.
Those who have concerns about being micromanaged should not worry. Franchises are not about the parent company telling you what to do. They will provide you with the resources and support that you need, should you need their help. But you are the person who is in charge, for better or worse. The only difference is that you are not taking on as much of a burden, and you will have a far easier time convincing people to come inside and try what you are selling. That is why franchises succeed at a much higher rate than independent small businesses.